Olympics

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Most of the time when a country holds the Olympics the make no profit because there is so much that needs to be done. The country would need to spend a lot of money to improve the roads housing and security as well as making the arenas. I the Atlanta Georgia Olympics they broke even and made a profit because of all the sponsors.

The Atlanta Georgia Olympics had good marketing because the did not go into dept afterwards.
The people who come from different countries have needs like housing and transportation.
The target market for the Olympics are sports fans all around the world.
These Olympics had a good marketing concepts because they made profit.
Atlanta Georgia had to get what the people wanted like seats and food.

we should research this summers Olympics because is almost a current event. It is also a good way to see many different advertisements, and how the country will accommodate to all the people.